We conducted keyword research to identify relevant search terms customers use to find healthcare products. We then optimized Hot Cakes' website content, meta descriptions, and title tags with these keywords. We also built backlinks to their website to improve its authority in the eyes of search engines.
We created targeted ads on Facebook and Instagram, focusing on demographics, interests, and online behavior relevant to Hot Cakes' target audience. These ads directed users to specific product pages or landing pages optimized for conversions.
We set up Google Shopping Ads showcasing Hot Cakes' products with high-quality images, compelling descriptions, and competitive pricing. This allowed their products to appear in relevant search results, grabbing user attention and driving qualified traffic to the website.
We created targeted ads on Facebook and Instagram, focusing on demographics, interests, and online behavior relevant to Hot Cakes' target audience. These ads directed users to specific product pages or landing pages optimized for conversions.
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